elon musk on stage discusses solar city plans facing the crownd in 2017

“The great storytellers have an unfair competitive advantage,”1» said Bill Gurley, partner at Benchmark, a Silicon Valley venture capital firm which led investments in Snapchat, Uber, Instagram or Dropbox. This strong affirmation underlines the fact that those who master the art of federating around stories benefit from a considerable advantage. Would this be a sign of leadership?

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